The program involves the distribution of food items to residents every morning. The food items being distributed include Sky Mall's very nutritious bread which is produced at the company's bakery facility within Skymart Supermarket.
In a brief statement to flag-off the initiative, Mr. Joe Ebhodaghe - a Director at Bildiamo Limited, laid emphasis on the community support objective of the exercise and reminded the residents of the area that the project will be in phases during the period of the lockdown in Lagos State, and the first phase is due to run for four consecutive days. The aim is to reach out to at least 10,000 residents of the community within a short period of time.